Why Choose AURUS?
Aurus is a brand that offers a refined sensibility of design with an enhanced experience of buying fine jewels. Aurus appeals to the constantly evolving woman of today who seeks classic and timeless jewels for her Indian wedding. Jewelry is a reflection of the personality, culture, upbringing and lifestyle choices of the wearer. The experience we want to offer at Aurus is reflective of our own ideas that define an ideal occasion- from simple to traditional Indian wedding jewelry, from flamboyant to the whimsical, we have it all covered!
What Indian Bridal Jewelry speaks to you?
Our country and artisanal culture is a melting pot of legacies in handcrafted jewelry making techniques. In the midst of all that the rich land has to offer, what speaks to you most? What resonates with you? Polki? Diamonds? One-of-a-kind quirky? Or maybe some colour?
The Luxe of Classic Polki Jewelry Polki jewellery is essentially uncut diamonds set with 24K gold kundan. This jewelry style has been given a lot of names, you must have heard the popular ones, Vilandi, Uncut, Polki, Jadau. It has been around since ages, and appreciated by the Mughals and the Indian Maharajas alike.
Diamonds have a way of being the most versatile element. They take form in elegant yet statement pieces of jewels. Shimmering like stars in the sky, diamond jewelry comes in traditional and contemporary forms, always better when accompanied with emeralds, rubies, tanzanites and pearls. A long-term favourite of the Jaipur royalty, diamond jewelry is sophisticated, elegant and fun!
Classic Gold Jewellery
Plain gold jewellery has been a predominant style since the beginning of Indian culture. While it has somewhere lost its popularity with the younger generation, the beauty of hand craftsmanship “karigari” is seen vividly in this style of gold jewellery. It is accentuated with uncut diamonds, pearls and sometimes natural gemstones.
Colorful Gemstone Jadau
Our design ideology rates colour as our top preference. Through meenakari and the use of natural gemstones like emerald, rubies, tourmalines, amethyst and hessonites set with 24K kundan this style of jewellery is as unique and heritage inspired as it gets. This jewellery reminds you of your mother’s and grandmother’s collection. It has trinkets and craftsmanship that are age-old and remind us of the past.
Heritage regional heirlooms
As we continue to migrate for study and work, within the country to somewhere afar, a lot of us are alienated from where we belong. Weddings are a time when there is an urge to connect to one’s own culture, to one’s roots and so to say, wear it on their sleeve. Jewellery is a great way to achieve this and hold a keepsake of our heritage with us forever.
Enhancing her divine look are the Kakani bangles tinkling with each other making a symphony of its own, an antique Chandar Haar adorning her neck and a Damni Mattha Patti giving her forehead a divine look.
The Punjabi bride dazzles in her contrasting jewellery with the indispensable red and white chooda and gold kalire. Prettier than all the roses that surround her, she captivates everyone with her charm.
South Indian Bride
Inspired by her rich heritage of Indian wedding traditions, the Tamil bride is radiant and her ornaments of cultural and religious significance are inscribed with intricate designs of various deities.
Resembling royalty in her nauvari saree draped in the typical dhoti style. The vibrant, culture rich festivities of her wedding paints a picture of beauty and splendour.
True to tradition, the Bengali bride makes her entrance seated on a palanquin with her eyes covered with betel leaves. She wears traditional Indian bridal necklaces such as the ‘paati haar’ for her wedding ceremony. With the red bindi and painted forehead.
The Anand Karaj, the Sikh religious wedding ceremony, carries a variety of traditions and grander celebrations that can complement the marriage union. Her arms are covered in a set of red and white choorian, or bangles, and people touch them as a way to wish the bride well.
Indian wedding events are nothing less than a celebration of life. They sometimes last a couple of weeks with some ritualistic events and some just for fun. The idea is to dress appropriately for the occasion and have fun at the same time, see how we have styled for these events.
Know the head to toe of jewellery
Choosing the right combination of necklaces, earrings and other jewellery is an art, very much like styling a saree or lehenga with the right blouse, dupatta or belt! Ideally pick a jewellery piece that you want to highlight, it could be a necklace, a couple of nicely styled layered necklaces or a pair of statement earrings paired with a maangtika or a mathapatti.
Taking care of your wedding jewelry
Handle each piece with care as many settings are delicate and are prone to breakage if dropped or dealt with recklessly. While care has been taken to ensure that all the pieces adhere to the best quality and craftsmanship possible, the jewelry is handmade and there might be breakage, stone displacement or other issues due to conditions beyond our control.
Multipurpose Indian wedding jewelry
Multi-functional jewellery is driven by both design and utilitarianism, serving many purposes at the same time. And its invest-in-one-piece-find-many-uses mantra is seeing more and more jewellery lovers gravitating towards it.
Repurpose mom's heirloom jewelry
Passing down Indian bridal jewelry sets for weddings through generations is a beautiful symbolic representation of one’s legacy. It’s not uncommon in India to see mothers giving their jewellery to their daughters or some ‘khandani’ (family) bangles or rings that are specially kept aside to welcome a new daughter-in-law.
Pairing your indian bridal jewellery & wedding attire
As important it is to pick your Indian wedding outfit that fits your body and occasion, it is equally important to pick the jewellery that fits the outfit and occasion. If matched properly, every jewellery piece is a statement on its own.