An ode to old-world design
a celebration of 'past'

"The extensive selection at Aurus promises an intimate, one-of-a-kind experience—the joy of being a bride, the way you like it..."

"Opulent emeralds spell luxury for a day function, be it the mehendi ceremony or the wedding. Rich brocade, grand jewellery..."

"Ahmedabad-based fine jewellery brand Aurus Jewels, creates timeless ornaments with an inherent heirloom-like quality...."

‘Rani no’ pitaaro

Jewelry holds a special place in our hearts, some are manifestations of dreams, some gifts to be cherished, we are drawn to craftsmanship, timeless design — true luxury. With "Pitaaro", explore our world of eclectic precious treasures, knick-knacks that tell a tale of regality and elegance.

From a polki-set elaborate necklace, to a new rendition of our signature chaandbaalis, a gem-set Tinmaniya inspired necklace and a Vishnupada pankhi haar, the collection exhibits our love for the visual language of layered yet sophisticated Indian jewellery styles.

The Aurus Bride

Wedding jewelry-

an extension of your personality

An ode to old-world design

Aurus is a brand that offers a refined sensibility of design with an enhanced experience of buying fine jewels. With uncompromising standards of craftsmanship, use of the finest materials and a founding philosophy of highest ethical standards, Aurus appeals to the constantly evolving woman of today who seeks classic and timeless jewels. Jewels that are not very complicated or dictated by a trend. Jewels that reflect a hint of contemporary to make it relevant today.

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The Aurus boutique

We reflect our own ideas that define an ideal occasion- from simple to traditional, from flamboyant to the whimsical, we have it all covered! Aurus appeals to the constantly evolving woman of today who seeks classic and timeless jewels. Jewels that are not very complicated or dictated by a trend.

Hear from them!

Hear from them!

"I ABSOLUTELY love it. It is stunning. I loved wearing the pieces and so many people asked me about it. Can’t wait to get more stuff from you. 💖"

- Malvika Mehta

Hear from them!

"I love the intricacies of each piece I own - and how it brings my face to life! I feel happy, confident, and most importantly, like myself even though everyone expected me to be a ‘bride’. I also read the reviews and how your jewelry looks on normal people!"

- Bani Bains

Hear from them!

"I wore the Poulomi Earrings at my function! My family made the purchase, but I fell in love with the earrings! ❤️"

- Ayushi Agnihotri

Hear from them!

"The lovely bride Tanisha with her mum Vinita. Both wearing their Aurus for Tanisha's wedding!"

Hear from them!

"I got this beautiful piece from you for my Mehendi function. I LOVED IT! Thank you again. Cannot wait to shop more from your collection!! I live in the US so I was unable to come to your store in Ahmedabad to physically see and try the jewellery. I fell in love just by looking at pictures so one of my relatives video called from your store and we just bought it. I wanted this exact set and it went perfectly with my entire look ♥️"

- Siddhi Rathi

Our journal

4 Minutes
Why Your Collection Needs Handmade Indian Fine Jewelry
Apart from embellishing the outfit and making the wearer stand out, fine jewelry items execute another important task...read more
3 Minutes
How Indian Fine Jewelry Can Make Your Wedding and Festive Outfits Sparkle
Indian celebrations are indeed special. With the luxe of fine jewelry pieces and stunning outfits, there’s a touch of...read more
2 Minutes
Exquisite Indian Bridal Jewelry Styles for a Stunning Wedding Look
Prepping for the big day? We’re sure you picked the best venue, bought the latest bridal outfit, and updated your wed...read more
3 Minutes
Styling Tips From Top Bridal Stylists To Nail Your Wedding Look!
The journey to becoming a bride is one filled with excitement, joy, and a myriad of decisions to be made. The journey...read more
4 Minutes
Why Polki and Indian Fine Jewelry Are Made for Each Other
Every person who’s into collecting timeless pieces of fine jewelry knows the raw charm of the polki or uncut diamond....read more
4 Minutes
The Ultimate Indian Bridal Jewelry Guide for the Culturally-Rooted Bride
We all know that the allure and grace of an Indian bride is unparalleled. Her wedding day look which she created with...read more